Sunday, September 01, 2002

The Nation vs. The Weekly Standard



According to John Powers, righties are having all the fun:

As far back as I can remember The Nation has been the journalistic lodestar of the American left. Now, in its 137th year, the magazine is on a commercial roll. Its subscriptions have risen steadily in the wake of the World Trade Center attacks. Its finances may actually break even (a miracle in the world of political magazines). And its publishing adjunct, Nation Books, is raking in money from two hot titles: Gore Vidal's Perpetual War for Perpetual Peace and Forbidden Truth by Jean-Charles Brisard and Guillaume Dasquié. Indeed, everything's going so well that I feel kind of churlish in pointing out what most on the left are unwilling to say: The Nation is a profoundly dreary magazine.

Just compare it to another thin, ideologically driven rag, The Weekly Standard, a right-wing publication currently approaching its measly seventh anniversary. A few months ago, I began putting new issues of each side by side on an end table and, to my surprise, discovered that while unread copies of The Nation invariably rose in guilt-inducing stacks, I always read The Weekly Standard right away. Why? Because seen purely as a magazine, The Standard is incomparably more alluring. As gray and unappetizing as homework, The Nation makes you approach it in the same spirit that Democrats might vote for Gray Davis -- where else can you go? In contrast, The Standard woos you by saying, "We're having big fun over here on the right."

And in some undeniable sense that's true. Back in the '60s, the left was the home of humor, iconoclasm, pleasure. But over the last two decades, the joy has gone out of the left -- it now feels hedged in by shibboleths and defeatism -- while the right has been having a gas, be it Lee Atwater grooving to the blues, Rush Limbaugh chortling about Feminazis or grimly gleeful Ann Coulter serving up bile as if it were chocolate mousse, even dubbing Katie Couric "the affable Eva Braun of morning television."
Update:A follow-up from Slate is here.